KeepCup Star Wars Edition
It started in a Melbourne café in 2008 with a simple idea.
KEEP IT AND USE IT AGAIN.
Today KeepCup is embraced all over the world. Everyday, reusers divert millions of disposable cups from the waste stream, and through their actions, inspire others to do the same.
Many of the team at KeepCup are Star Wars fans, and so the battle between the dark and the light, convenience and care, seemed a fitting way to celebrate great design and continue to encourage reuse. The best reusable is the one you use, so we made sure our Star Wars KeepCups are pleasing to the eye, but also practical.
Star Wars KeepCups are designed for everyday, so they are subtle, but identifiable to all those in the galaxy who know the ways of the force.
KeepCup's mission is to encourage the use of reusable cups. They do this by delivering sustainably made products that are fit for purpose in the context of a positive global campaign that strives to make a difference to how we think about convenience culture. They want to be one of the organisations that kick starts the demise of the disposable.
Proudly designed and made in Australia.
Lots of people ask why plastic? They don’t realise most disposable cups are lined with polyethylene and have a polystyrene lid so there is enough plastic in 20 disposable cups and lids to make one small KeepCup. Even though KeepCup is made from plastic - KeepCup is about less plastic. Here's why...
- Low embodied energy in manufacture.
- The resources required to manufacture plastic are relatively low, this means that you only have to use it 15 times to break even with paper cups in terms of the energy manufacture and use.
- Lightweight and unbreakable.
- For you to carry our product around it has to be lightweight, ergonomic and unbreakable.
- The ability to choose a unique, personal colourway for yourself increases the desirability of the KeepCup, and increases your likelihood of remembering and reusing.
- Dishwasher safe.
- Makes cleaning easy.
- Recyclable at end of life.
The KeepCup is made from single component materials to facilitate recycling at end of life. Polypropylene is being targeted as a great material capable of being recycled into consumer goods. There are lots of clever people doing exciting things in this space.